SEO & Search
Google admits GEO is SEO. But that's not the problem.
Google's new AI guide says GEO is just SEO. We said it 3 months earlier. SEO isn't the problem. Google's click-based business model is.
SEO & Search
Search engine optimization, technical SEO, AI Overviews, generative engine optimization (GEO), and visibility across traditional and AI-powered search.
SEO & Search
Upgrade your SEO for AI, pillar by pillar
AI SEO hasn't replaced the three pillars: content, technical, popularity. It's stretched two of them and routed the third through more steps. Walked through pillar by pillar, with receipts.
SEO & Search
GEO will die. SEO won't.
Everyone says SEO is dying and GEO is the future. The data says the opposite. 92% of AI citations come from organic results, 86% of job postings still say SEO, and every 'GEO technique' is standard practice repackaged. GEO is a fad. SEO absorbs and moves on.
SEO & Search
Google's 2MB crawl limit and the GEO problem nobody is talking about
Google revealed a 2MB indexing limit that existed for years. Most sites are unaffected, but the real story is about AI crawler visibility and why server-side rendering matters now more than ever.